The Skadoosch platform is free to use. Organised around the idea that people have active busy lifestyles, it brings people together to do more of what they want to do in life. By providing a platform to connect event hosts with groups of like-minded people we can all share in the positive power of participation and seamless event organisation. Skadoosch’s new mark is based on the letter S. On one level, it is a monogram for the name Skadoosch. It is also constructed to evoke a sense of movement from the phrase “let’s get a move on”, which takes origin from the historical use of the word “skidoo”. The branding also speaks to the basic idea of connection, which is what Skadoosch is designed to facilitate - connecting groups of like-minded people.